Give the gift that keeps on giving this Christmas

Here we are already- that magical time of year when the weather warms up, the car parks become crowded and work meetings are replaced with Christmas parties. School uniforms are swapped for sun-shirts and swimwear, BBQs are fired up and cold drinks are shared with family and friends. Department stores start displaying decorations and Christmas carols are played on repeat as we all collectively sprint towards the end of another busy and fulfilling year.

For most of us it’s also around this time our minds turn to Christmas shopping. What to buy our wives or husbands, mothers and fathers, friends and family members. If the idea of battling the Christmas rush to “bag a bargain” leaves you cold, or you’re struggling to work out what to buy your friends, colleagues or family members, don’t worry; you’re not alone. At a time where consumable products can be purchased with the click of a button and arrive directly to your door, people can buy just about anything they want, whenever they want it. So how to you make sure your Christmas gift is something they will truly value? Give an experience rather than a material possession, a gift that is always enjoyed and remembered–the gift of travel.

While people grow out of clothes, or go through different phases and styles, the gift of travel knows no boundaries; it’s always exciting, it’s always welcome and the memories of a trip will last a lifetime. Many travel agencies and tourism operators are well aware of this increasingly popular trend and gift vouchers can now cover everything from airfares and accommodation to cruises and travels insurance policies. Travel gift vouchers are a flexible gift option; they can be purchased through your local travel agent for a set value of your choice, no matter your budget.

While we are now able to order groceries online and take our work home with us in our pocket, research shows that people have come to value holidays, time off, travel and new experiences just as much – if not more than – material possessions. One of the best things about gifting a travel voucher is that your loved ones can choose a destination or an experience that is as unique as they are – it really is the gift that keeps on giving.

Competition amongst the travel industry has never been hotter- meaning your dollar can go further than ever before and options for using travel vouchers are almost limitless. So if you’re pondering over what to buy that special someone this festive season, instead of buying some “thing”, consider giving the gift of warm sunny beaches, snowy mountain lodges, rainforest escapes or tropical island holidays, the gift of a girls’ weekend away, a romantic anniversary weekend, a fishing trip with the boys or a family holiday to a new destination.

Ultimately, by giving the gift of travel, you’re offering the most valuable gift of all- time away from work and everyday stress to enjoy with friends or family and the opportunity to take a trip and make memories that will out-last for many years to come.

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